JOB DETAILS

Content & Product Marketing Manager

CompanyShip4wd
LocationHerzliya
Work ModeOn Site
PostedApril 11, 2026
About The Company
Ship4wd is a digital freight forwarder and B2B sourcing e-commerce marketplace, supporting small and mid-sized businesses with a simplified and streamlined shipping experience. Backed by the ZIM Group, a top 10 global carrier with 80 years of shipping expertise, Ship4wd merges the proven reliability of an industry leader with a seamless online platform that puts SMBs in control of their international shipping. Through its all-in-one platform, Ship4wd’s SMB clients can quote, book, and track air and ocean freight shipments in minutes. With 24/7 live expert support, guaranteed shipment visibility, and flexible payment options, Ship4wd helps SMBs source and move goods faster, smarter, and with complete confidence.
About the Role

Hybrid | Reports to CMO | Hands-on + Strategic

Ship4wd is a tech-led global freight forwarder, redefining how SMBs trade globally through a digital, transparent platform. We’re building a seamless experience that connects sourcing and shipping and we’re looking for someone to own how we communicate it across the entire customer journey.

We’re looking for a Content & Product Marketing Manager to lead content and messaging end-to-end across performance, product marketing, and brand.

This is a hands-on role for someone who can think strategically and execute fast.

What You’ll Do

● Performance: Create and optimize content for paid campaigns (ads, landing pages, video, email), A/B Testing and performance optimization.

● Website & SEO: Own website content and drive SEO (landing pages, blogs, articles).

● Product Marketing: Define product messaging and positioning across audiences (ICPs) and lifecycle stages.

● Product Marketing Lifecycle: Drive onboarding, activation, and engagement through content messaging across Product, Pre-Sales, and Sales

● Funnel UX: Identify friction points and improve conversion o product funnel (onboarding, UX, activation flows).

● Sales Enablement: Translate product capabilities into clear narratives and sales materials.

● Social & Thought Leadership: Lead content initiatives and distribution across LinkedIn, YouTube, Meta, Reddit (hands-on or via vendors).


Requirements

Who You Are

● 3-5 years of experience in content / growth / product marketing.Native or high-level English, with excellent writing and communication skills.

● Strong content capabilities, combining creative thinking with a performance mindset.

● Hands-on and independent, with end-to-end ownership of execution

● Proactive and cross-functional, able to lead initiatives and drive processes and aligned with business goals.

● Data-driven, able to analyze reports and funnel performance to generate actionable insights.

● Experience working with AI tools / agents - advantage

● Experience with lifecycle marketing and funnel optimization - advantage

Key Skills
Content MarketingProduct MarketingSEOPerformance MarketingCopywritingLifecycle MarketingFunnel OptimizationSales EnablementA/B TestingData AnalysisMessaging StrategyPositioningAI ToolsDigital MarketingStrategic Planning
Categories
MarketingLogisticsTechnologySales
Job Information
📋Core Responsibilities
The Content & Product Marketing Manager will lead end-to-end content and messaging strategy across performance, product, and brand channels. This role involves optimizing the customer journey, driving SEO, and creating sales enablement materials to support product adoption and growth.
📋Job Type
full time
📊Experience Level
2-5
💼Company Size
36
📊Visa Sponsorship
No
💼Language
English
🏢Working Hours
40 hours
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