Sr. Associate - Talent Acquisition

At Kulfi Collective, we are a diverse team of storytellers, technologists, and cultural enthusiasts who believe in the power of content to shape minds and inspire change. We are on a mission to create original and branded content that resonates with Gen Y and Gen Z audiences, merging authentic narratives with cutting-edge digital experiences.
Sr. Associate - Talent Acquisition
Role Sr. Associate - Talent Acquisition
Type Full-Time
Location Worli, Mumbai (Hybrid)
THE KIND OF WORK YOU'LL SHAPE
Getting hiring right at a culture-first agency isn't straightforward. The roles are nuanced, the talent is opinionated, and the bar is high. This role is for someone who sees talent acquisition as one of the most strategic things an agency can get right.
THE ROLE
You'll own recruitment across Kulfi. Creatives, strategists, technologists, producers. Full-time and freelance. You'll work closely with hiring managers, find people who raise the bar instead of just filling a seat, and help shape how Kulfi shows up as a place people genuinely want to work.
WHAT YOU'LL DRIVE
- Run end-to-end recruitment across roles and levels, with a strong focus on high talent density
- Build talent pipelines through networking and proactively - identifying emerging, high potential talent
- Partner with hiring managers to stay ahead of hiring needs, not just react when roles open up
- Continuously research and explore- AI tools/workflows to make hiring & people processes more efficient
- Own the candidate experience end-to-end, making each interaction feel thoughtful, personal and well considered
- Lead employer branding initiatives that position Kulfi as a place people genuinely want to be a part of, not just another opportunity
- Build stronger relationships with colleges, platforms, and communities to continuously expand and strengthen the talent network
WHAT MAKES THIS ROLE DIFFERENT
- This is not a coordinator role. You'll own the function and have real influence over who Kulfi becomes as a company
- Employer branding and strategic thinking are part of the job from day one, not something you grow into later
WHO YOU ARE
- 6 months to 2 years of experience in talent acquisition, HR, or any role that has given you a strong understanding of what great hiring looks like
- You understand the advertising and creative industry. What different roles actually do, and what makes someone genuinely great at them
- You communicate well, know how to hold conversations, and can keep people engaged and interested
- Structured and process-oriented. You like building systems, tracking things closely, managing multiple open roles without letting things slip through the cracks
BEFORE YOU APPLY
This probably isn't the right fit if you want a fully defined role with a playbook already in place. We're building it together, and that requires someone who is energised by that, not unsettled.
It's a great fit if:
- You see hiring as a creative and strategic problem, not just a process to run
- You follow the advertising and creative industry and have real opinions about it
- You care about talent density, not just filling roles
HOW TO APPLY
Write to us with your CV and a short note on why talent acquisition. We're not looking for a cover letter. Just tell us how you think about hiring and what you'd want to change about how most agencies do it.
Also, identify one person Kulfi should hire right now and why? The actual profile. What they've done, where you'd find them, and why they'd make Kulfi stronger.
We are committed to building an inclusive and diverse team at Kulfi Collective. We welcome candidates from all backgrounds, and strive to create a culture that values and respects diversity.
Here is everything you need to know.
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