JOB DETAILS

Retention Marketing Specialist

CompanyPlus500
LocationHaifa
Work ModeOn Site
PostedMarch 29, 2026
About The Company
Plus500 is a global multi-asset fintech group that offers trading services on CFDs, shares, Futures, and Options on Futures through its proprietary tech-based platforms. The fintech group has a premium listing on the Main Market of the LSE, and is a member of the FTSE 250 index. Plus500’s market leadership is based on a proprietary trading technology that offers trading services to customers around the world. Our customers can use our platforms to trade Over the Counter CFDs and, since 2021, real Shares, as well as Futures, and Options on Futures*. The company also owns Cunningham Commodities LLC, a regulated Futures Commission Merchant, CTS, a technology trading platform provider, in the US, and EZ Invest Securities, Co. a Forex CFD platform in Japan. Plus500 is also the proud sponsor of multiple leading sports teams including BSC Young Boys, and Legia Warsaw, as well as the 6-times NBA winner, the Chicago Bulls. With our diversified product portfolio and operating licenses in the United Kingdom, Australia, Cyprus, Israel, New Zealand, South Africa, Singapore, Seychelles, United Arab Emirates, the United States, Estonia, and Japan, we are able to provide customers with access to more than 2,500 financial instruments across more than 50 countries and in 30 languages. Plus500 is also committed to promoting responsible trading practices, such as providing customers with sophisticated risk management tools to ensure they are able to manage leveraged exposure appropriately, with the aim of protecting any profits and limiting exposure to losses. *Availability subject to regulation. Not all financial instruments are offered by all Plus500 regulated entities. Investments in complex instruments come with a high risk of losing money rapidly. You should consider whether you can afford to take the high risk of losing your money. Go to https://bit.ly/4ql3E6J for more information about the risks in trading.
About the Role

We are looking for a results-driven, energetic team player with a contagious “can-do” attitude to join our growing Retention Marketing Team.

In this role, you will play a significant part in shaping our customer journey. You will combine the strategic responsibilities of a Campaign & Customer Life-Cycle Specialist with hands-on Email Marketing, driving the development and execution of end-to-end campaigns that keep our users engaged and loyal.

Key Responsibilities

  • End-to-End Campaign Management: Initiate and execute comprehensive retention campaigns aimed at engaging existing customers, increasing loyalty, and boosting retention rates.
  • Email Marketing Strategy: Lead the creation of compelling email campaigns tailored to specific segments of the customer life cycle (Onboarding, Re-engagement, Churn Prevention, and Loyalty).
  • Multi-Channel Automation: Develop and implement automation strategies that ensure a cohesive user experience across multiple touchpoints, including Email, Push Notifications, and In-App Messages.
  • Data-Driven Segmentation: Utilize data to segment audiences, personalize communications, and automate customer journeys based on user behavior and preferences.
  • Performance Analysis: Monitor campaign metrics and customer data to identify trends, generate insights, and uncover opportunities for optimization and growth.
  • Testing & Optimization: Implement A/B testing methodologies to continuously optimize messaging, content, and campaign workflows.
  • Collaboration: Work closely with cross-functional teams and stakeholders to ensure retention campaigns align with broader marketing initiatives and business goals.
  • Market Research: Conduct competitor analysis and stay updated on the latest trends in marketing automation and user journey best practices.

Requirements

What You Bring to the Table

  • Education: Bachelor's degree in Industrial Engineering, Marketing, Communications, Business Administration, or a related field.
  • Communication Skills: Excellent written and verbal communication skills in English, with a keen eye for detail and creativity in crafting compelling messaging.
  • Soft Skills: You are an "Out of the box" thinker, organized, and detail-oriented. You thrive in a fast-paced environment and can manage multiple priorities to meet tight deadlines.
  • People Skills: A collaborative team player with the ability to motivate stakeholders and drive multi-faceted projects.
  • Analytical Mindset: Ability to interpret data, generate actionable insights, and make data-driven recommendations.

Bonus Points (Advantages)

  • 1+ years of experience in marketing roles focused on customer engagement, retention, or CRM management.
  • Proficiency in Email Marketing platforms (e.g., Mailchimp, Constant Contact) and CRM systems (e.g., Braze, Salesforce, HubSpot).
  • Experience with HTML/CSS and email template design.
  • Background in Fintech/Investing apps or general financial knowledge.


Key Skills
Campaign ManagementEmail MarketingAutomation StrategiesData SegmentationPerformance AnalysisA/B TestingCollaborationMarket ResearchCommunication SkillsAnalytical MindsetDetail-OrientedOrganizational SkillsCustomer EngagementRetention StrategiesCRM ManagementEmail Template Design
Categories
MarketingCustomer Service & SupportData & Analytics
Job Information
📋Core Responsibilities
The Retention Marketing Specialist will manage end-to-end retention campaigns to engage existing customers and boost loyalty. This role involves creating email marketing strategies and implementing multi-channel automation to enhance the customer journey.
📋Job Type
full time
📊Experience Level
0-2
💼Company Size
725
📊Visa Sponsorship
No
💼Language
English
🏢Working Hours
40 hours
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