JOB DETAILS
Sales & Marketing Associate (Bilingual - Mandarin & English)
CompanyCrimson Education
LocationAuckland
Work ModeOn Site
PostedJanuary 19, 2026

About The Company
Crimson supports students from around the world to become world-class leaders. What started 10 years ago as an admissions consultancy helping Kiwi students get into the world’s top colleges has turned into an ecosystem of online education products that allow students around the world to accelerate their studies from pre-primary to postgraduate. Through rapid innovations in product and tech, we have scaled our impact and supercharged the education careers of over 100,000 students from more than 60 countries.
Services include in-depth US, UK, EU and Australian university admissions support, Australia and New Zealand medical school admissions support, local curriculum tutoring, and extracurricular mentoring.
Visit the Crimson Education website to learn more about our network, our edtech platforms and free resources for families.
About the Role
<p><br></p><p><span>Want to revolutionize the future of education and do meaningful work that transforms future generations’ lives?</span></p><p><span>Crimson Education is a global EdTech company founded in 2013 with the idea that through personalised education and technology, we can transform students into the world leaders of tomorrow. We’re the world’s leading college admissions consultancy, with over 1,330 Ivy League offers and 2,140 to the US Top 15. With a passionate team of 800+ that's rapidly expanding across 30 markets, our unique tech platform connects expert-led guidance and proven data-driven strategies from 3,000 tutors and mentors with students worldwide. We help ambitious students unlock their dream career pathways, and Crimson students are 7x more likely to get into the Ivy League. What sets us apart is our unmatched scale and expertise. We have the largest team of Former Admissions Officers and College Counselors globally. Every student is matched with a carefully-chosen team of admissions experts who laser focus on different parts of their college application — from essays to extracurriculars — ensuring every detail is expertly executed. Valued at over $1B NZD and backed by over $147M NZD in funding from top-tier global investors, including Tiger Global and Ice House Ventures, we are just getting started. We were recently featured on the front page of the Wall Street Journal. Read the article</span> <a target="_blank" href="https://www.flipsnack.com/BC775BDD75E/wsj-the-guru-who-says-he-can-get-your-11-year-old-into-harvard/full-view.html">here</a>.</p><p style="text-align:justify;">We are now looking to grow the team in our OG market! New Zealand (NZ).</p><p><br><span><strong>About the Role</strong></span></p><p><span>This is a full-time position, based in Auckland. You’ll help strengthen Crimson’s presence among Chinese communities in New Zealand by supporting bilingual marketing initiatives, generating and qualifying leads, and coordinating outreach events that connect with students and parents. The ideal candidate will be able to build rapport easily, be customer-obsessed, and have a growth mindset. The purpose of this role is to be the first point of contact for incoming leads and potential clients, ensuring a smooth customer experience across a variety of Crimson programs, by:</span></p><ul><li><p><span>Managing, contacting, and qualifying inbound leads to Crimson New Zealand</span></p></li><li><p><span>Providing resources to leads to inform them of opportunities with Crimson</span></p></li><li><p><span>Working as part of a high performing team to provide the best experience to potential Crimson parents and students</span></p></li></ul><p></p><p><span><strong>About the Job (What are the main responsibilities for this role?)</strong></span></p><ul><li><p><span>Making calls and responding to enquiries from leads to qualify them for sales processes, ensuring that data is diligently and accurately entered and managed within Crimson’s Client Relations Management (CRM) system, Salesforce</span></p></li><li><p><span>Updating the record of these leads and tracking their movements to the next stage of the sales pipeline in Salesforce</span></p></li><li><p><span>Schedule meetings for the leads to meet with Crimson’s Academic Advisors</span></p></li><li><p><span>Establish, develop and maintain positive and professional customer interactions and relationships for Crimson</span></p></li><li><p><span>Continuously improving sales techniques, processes and enhancing industry knowledge</span></p></li><li><p><span>Coordinate and support outreach campaigns, including webinars, seminars, and school talks, expos, ensuring smooth execution and post-event follow-up.</span></p></li><li><p><span>Support localised bilingual marketing promotion - wechat posts, videos, Little Redbook post, case studies, and webinar content, brochures.</span></p></li><li><p><span>Manage WeChat group promotions, respond to inquiries, and contribute to online and offline content that enhances brand visibility and engagement.</span></p></li><li><p><span>Work closely with the sales and marketing teams to refine messaging, optimize conversion funnels, and improve lead-generations.</span></p></li></ul><p></p><p><span><strong>About You (What kills and experience are required?)</strong></span></p><ul><li><p><span>Ideally you have 2+ years’ experience in Customer Services or Sales & Marketing role </span></p></li><li><p><span>You are native Mandarin speaker and fluent in English on a professional level both speaking and writing </span></p></li><li><p><span>You are self- motivated, resilient and have the ability to take initiative and drive outcomes in a constantly-changing fast-paced environment</span></p></li><li><p><span>You possess excellent communication, organisation and interpersonal skills</span></p></li><li><p><span>You are Professionalism, Time and Stress Management, Confidence, Positive attitude (patience, empathy), willingness to learn and go the extra mile</span></p></li><li><p><span>You have experience in US/UK college admissions which will be preferred but not required</span></p></li><li><p><span>You have the experience in the Education or professional services sector and using CRM (Salesforce) and multiple systems and platforms </span></p></li><li><p><span>You are passionate about education and technology</span></p></li></ul><p></p><p><strong>Why work for Crimson?</strong><br></p><p>Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work</p><ul><li><p><span>Flexible working environment, you will be empowered to structure how you work</span></p></li><li><p>Insightful fireside chats and workshops to help support our high-performing and ambitious team</p></li><li><p>Radical Candor is a feedback approach we live by</p></li><li><p>We’re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!</p></li></ul><p>If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, then we'd love to hear from you!<br><br>Please keep an eye on your spam/junk email folder for correspondence from Team Tailor.</p>
Key Skills
BilingualCustomer ServiceSalesMarketingCommunicationOrganizationInterpersonal SkillsInitiativeEducationTechnologyCRMSalesforceLead GenerationEvent CoordinationPositive AttitudeResilienceGrowth Mindset
Categories
SalesMarketingCustomer Service & SupportEducation
Job Information
📋Core Responsibilities
The Sales & Marketing Associate will manage and qualify inbound leads, provide resources to inform potential clients, and coordinate outreach events. They will also maintain customer relationships and support bilingual marketing initiatives.
📋Job Type
full time
📊Experience Level
2-5
💼Company Size
1834
📊Visa Sponsorship
No
💼Language
English
🏢Working Hours
40 hours
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