JOB DETAILS

CBS - MULTIMEDIA OFFICER

CompanyMetrobank
LocationMakati
Work ModeOn Site
PostedMay 24, 2026
About The Company
Be part of a leading financial institution Metrobank is the country’s premiere universal bank with the largest consolidated network of over 870 branches and over 1,900 automated teller machines nationwide, and 33 foreign branches, subsidiaries and representative offices. A recognized leader in the country’s banking industry, Metrobank has become the trusted banking partner, staying true to its promise of keeping you in good hands.   Experience a fruitful and rewarding career The driving force of Metrobank’s success is its people who are committed to product quality and service excellence; practice strong work ethics and good governance. We uphold a culture anchored on our core values of customer delight, teamwork, passion for results and integrity. In Metrobank, hardwork is well-rewarded with a long term career and a competitive rewards system.   Learn from trusted professionals Metrobank is an excellent training ground for individuals who aim to learn and gain exposure to the different facets of banking and finance. The learning opportunities are immense as you work with top-notch experts of the banking industry - a driven team of individuals who put value on excellence and passion for service. Metrobank is regulated by the Bangko Sentral ng Pilipinas (https://www.bsp.gov.ph/)
About the Role

Be #InGoodHands with Metrobank!

Here at Metrobank, we don't simply hire employees—we hone future leaders. We provide opportunities that enhance your skills and unlock your talents, helping you evolve into a well-rounded individual. We supply you with all the pieces you need to do your best work, unleashing your full potential to help you secure your future and lead a fulfilling career. And with Metrobank's strong heart for the community, you have the chance to give back and make worthwhile contributions to our nation's economic and social development. With Metrobank, a meaningful life is within your reach!

 

Position Title: Digital Media Strategist

 

JOB SUMMARY

  • Main point person between external stakeholders of creative/media agencies and internal clients such as Product Managers and Portfolio/Program Managers of Metrobank Credit Cards.
  • Knowledgeable in Digital Performance Marketing and leads agencies to help provide solution in expanding media buys to reach target KPIs
  • Experienced in deploying performance campaigns for growth acquisition and comfortable in analyzing total market funnel and data spreadsheets to come up with campaign insights.
  • Familiar with best practices of deploying performance campaigns on Meta and Google.
  • Responsible in creating and proposing digital channel strategy based on the target KPIs.
  • Comfortable in handling multiple digital media campaigns and multiple sets of clients.
  • Leads kick-off meetings, familiar in writing briefs, and monitors creative/media agencies’ performance against KPIs and targets thru mid/post-mortem reports.
  • Ensures that set critical deadlines are met by client as well as internal resources.
  • Understands Metrobank’s business and marketing objective to efficiently drive acquisition at a lowest possible cost.
  • Reviews media strategies, presentations, budget proposal, materials, and reports of creative/media agencies.
  • Manages internal and external stakeholders.
  • Experience in SEO is a plus - Familiar with basic SEO strategies and best practices.
  • Comfortable in optimizing SEO keywords for higher ranking based on the monthly data, familiar in SEO-specific tools and has experience in deployment of SEO projects with quantifiable results (e.g. increase in organic targets).

Qualifications:

  • Knowledgeable in the prevailing digital landscape
  • Experienced in managing accounts and projects
  • Can communicate clearly business objectives and challenges
  • Proactively communicates regularly to concerned stakeholders for status/campaign updates
  • Good organization skills
  • Experience in digital app campaigns is a plus
  • Good understanding of both digital and traditional media
  • At least 3+ years of experience in similar role
  • Experience in creatives, media agency, or other fast-paced industries such as telco/FMCG/ECOMM is a plus.
  • Familiar in back end setup of Meta/Google to clearly explain technical recommendations both in writing and orally.
  • Able to work independently with little supervision and demonstrates ownership of campaigns to provide correct recommendations and insights.
  • Proficient in MS Office applications such as Word, Excel, and Powerpoint.

 

Other Details:

Rank: Junior Officer

Unit: Consumer Business Sector – Credit Card Marketing Division

Location: Metrobank Card Center, Makati City

 

Key Skills
Digital Performance MarketingPerformance CampaignsMetaGoogleDigital Channel StrategyKPI MonitoringBrief WritingSEOStakeholder ManagementDigital Landscape KnowledgeAccount ManagementProject ManagementMS OfficeDigital App CampaignsMedia Strategy ReviewCost Optimization
Categories
MarketingCreative & MediaData & AnalyticsFinance & Accounting
Job Information
📋Core Responsibilities
This role serves as the main liaison between external creative/media agencies and internal Metrobank stakeholders, leading agencies to expand media buys and achieve target KPIs through performance marketing strategies. The officer is responsible for creating digital channel strategies, monitoring agency performance against KPIs, ensuring deadlines are met, and driving customer acquisition at the lowest possible cost.
📋Job Type
full time
📊Experience Level
2-5
💼Company Size
11949
📊Visa Sponsorship
No
💼Language
English
🏢Working Hours
40 hours
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