JOB DETAILS
Head of Marketing B2B
CompanyPT Otto Menara Globalindo
LocationSpecial capital Region of Jakarta
Work ModeOn Site
PostedSeptember 28, 2026
About The Company
McEasy is a leading Indonesian company specializing in logistics and transportation solutions. We develop the McEasy Platform (MEP), which integrates multiple solutions into a single dashboard. The MEP is designed to streamline fleet management and optimize supply chains. It provides real-time visibility for B2B clients to ensure seamless and efficient operations.
Our vision is to drive the transformation of supply chains in Southeast Asia (SEA) through digitization and promote an inclusive digital ecosystem.
In pursuit of our goals, McEasy delivers solutions such as an integrated Fleet Management system with GPS tracking, video monitoring utilizing TrackVision cameras along with AI-powered MDVR, fuel management with integrated sensors, and reports and analytics to enhance business performance.
Certified with ISO 27001:2022 and 9001:2015, we have partnered with over 1,500 companies across various industries.
About the Role
Company Description
McEasy, a transportation management solution to simplify complex logistics operations. is looking for a Head of Marketing B2B to join our ever-growing team.
Job Description
What will you do?
- Define and execute B2B marketing strategy, brand, and positioning aligned to revenue goals
- Build and run multi-channel demand gen (content, SEO, paid, ABM, events) to drive qualified pipeline, owning the funnel from awareness through sales handoff
- Own end-to-end lead handling: qualification, scoring, routing, and follow-up cadence, ensuring a clean handoff into Sales
- Own marketing and pipeline budget, reporting on ROI, CAC, and funnel conversion
- Partner with Sales, Product, and Customer Success on go-to-market alignment and messaging
- Hire, coach, and grow the demand generation and marketing team as the org scales
Qualifications
Qualification:
- 8+ years in B2B marketing, with at least 3+ years in a senior/leadership capacity
- Proven track record building and scaling demand generation and pipeline in a B2B SaaS environment
- Strong grasp of the full commercial funnel — comfortable being measured on pipeline and revenue influence, not just marketing activity
- Experience managing and scaling marketing teams
- Data-driven: fluent with CRM/marketing automation tools (e.g., HubSpot, Salesforce) and comfortable owning funnel metrics and reporting
- Startup mentality: comfortable with ambiguity, resource constraints, and wearing multiple hats
- Excellent stakeholder management — able to align Sales, Product, and Leadership around shared goals
Key Skills
B2B MarketingDemand GenerationMarketing StrategyPipeline ManagementSaaSHubSpotSalesforceSEOPaid MediaABMLead QualificationData-drivenStakeholder ManagementTeam LeadershipBudget ManagementGo-to-market Strategy
Categories
MarketingManagement & LeadershipLogisticsSoftwareSales
Job Information
📋Core Responsibilities
Define and execute the B2B marketing strategy to drive revenue goals and manage the full commercial funnel. Lead and scale the marketing team while collaborating with Sales, Product, and Customer Success departments.
📋Job Type
full time
📊Experience Level
10+
💼Company Size
310
📊Visa Sponsorship
No
💼Language
English
🏢Working Hours
40 hours
Apply Now →
You'll be redirected to
the company's application page