Senior Communication Executive

The present and future of Audemars Piguet are built on the invaluable contributions of all our talents. Inspired by the wealth of our past, we are excited about the endless possibilities that our future holds. Together, we are resolutely forward-thinking and strive for excellence in all areas of our business.

If this journey inspires you, come chart your own path within our family and let’s continue creating the extraordinary. Together, let's write the next chapter of your career!

 General Marketing

• Manage the day-to-day execution of holistic marketing activities and activations, including public relations, paid media, content marketing, digital communication etc.
• Be a collaborative team player and key contributor within the team, supporting the delivery of the brand’s 360° activations beyond communication and media campaigns. Proactively identify communication needs, share practical recommendations, and drive hands-on execution across projects while ensuring alignment with brand objectives and cross-functional stakeholders.
   

Public Relations & Events

• Execution of annual PR plan under the guidance of the direct manager to achieve brand communication goals.
• Lead the preparation, translation, and distribution of press materials, ensuring high quality and consistency across all localized versions.
• Build, nurture, and leverage strong relationships with key press, editors, and influencers in Hong Kong. Maintain and regularly update the target media list.
• Manage media requests, interviews and coordinate media photoshoots strategically across targeted titles.
• Coordinate the planning and execution of press gifting and engagement programs as part of the wider PR plan.
• Direct watch logistics, security arrangements, and maintain an organized digital library of press materials and working assets on the server.
• Support the organization of PR / media events and to compile post-event report.
• Track press and social coverage, manage the clipping house, and supervise the compilation of monthly clipping reports, coverage highlights, and Launchmetrics competitive analysis.

Paid Media & Content

• Support the development and execution of paid media and maintain close communication with advertising agency to ensure smooth implementation of campaigns.
• Handle online and offline advertising material workflow with advertising agency and HQ, including color proofing.
• Contribute to creative input and support the rollout of native content creation project across online and offline communication channels.
• Support in scaling and optimising paid media strategies based on past campaign learnings.
• Assist in compiling post-campaign reports.

Administration

• Handle finance processes, purchase orders and expense tracking for all communication-related expenditures.
• Manage the office magazine library and archive historic files systematically.

Others

• Provide proactive support for ad-hoc marketing and corporate projects when required.

• Minimum 4-6 years of experience related to communications and digital media. Experience in the Luxury, Watch & Jewelry, or Premium Lifestyle industry is highly preferred.
• Excellent command of spoken and written English and Chinese.
• Strong project management skills with demonstrated ability to self-prioritize, manage multiple projects simultaneously, and meet tight deadlines.
• High attention to details and structured approach to organizational tasks and data management.
• Solid understanding of digital marketing, paid media operations, and PR evaluation tools to evaluate campaign effectiveness.
• Ability to interpret analytics and data to evaluate the effectiveness of campaigns.
• Ability to work collaboratively within a team as well as operate independently in a fast-paced environment.
• Agility, creativity, flexibility and problem-solving skills.
• Excellent interpersonal, presentation, and communications skills.

Audemars Piguet offers a competitive and comprehensive compensation and benefits package. 

Audemars Piguet is an equal opportunity and affirmative action employer. Audemars Piguet hires without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.